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One in every ten American adults has used an online dating site or a mobile dating app.
We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have used either an online dating site or a mobile dating app and are classified as “online daters.” The questions we have used to measure online dating have evolved over the years, and as a result we cannot directly compare the size of the total online dating population to some of our earlier surveys on the subject.
As we did in our previous study, we presented online dating site users with an open-ended follow-up question asking which particular dating site(s) they have used.
was the most-mentioned site in both our 20 studies, and e Harmony also ranked highly in both 20.
Seniors are again especially notable in this regard, as 20% of those 65 and older now know someone who has entered into a serious relationship with someone they met via online dating.
That is a three-fold increase over the 7% of seniors who said “yes” to this question in 2005.
Some are currently in long-standing relationships that predate the adoption of online dating, while others are single but not actively looking for a romantic partner.
Similarly, college graduates and the relatively affluent are especially likely to say that they know someone who has met a spouse or long-term partner via online dating—and once again, nearly every major demographic group is more likely to know someone who has done this compared with eight years ago.Older adults use online dating sites in at least modest numbers, but dating app usage is effectively non-existent for people in their mid-forties and beyond.The median ages for online dating site users and dating app users are illustrative in highlighting the age differences between each group.Urban and suburban residents are more likely than rural residents to use online dating, and those who have attended college are around twice as likely to do so as are those who have not attended college.Of course, only a portion of the population is in the market for a relationship at any given time.
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The typical (median) online dating site user is 38 years old, while the typical (median) dating app user is 29 years old—nearly a decade younger.